David Hawkins
I'm a Product Designer bringing Human Factors Psychology into Product and UX design.
I pair rapid, hands-on problem-solving with systems thinking and FE development to move ideas forward and elevate UX across application ecosystems.
I bring a variety of skills and deliverables to product teams, here are a few.
Design Systems
Architecting token-based design system for multi-product ecosystems with variable-driven Figma components that accelerate feature velocity.
UX Engineering
React component and workflow development to ensure absolute design-to-dev parity and seamless interactions.
UX Research
Qualitative user data to guide feature development.
Strategic Thinking
Prioritizing roadmaps to maximize incremental value for each feature release.
Persona Creation
Researching and defining key user groups, their strengths, goals, and preferences.
Projects
Product Design and UX Blog
Design as a Multiplier: How UX Drives Technical Velocity Across Engineering and Product
When Design is integrated deeply into the product lifecycle, it stops being a decorative layer and becomes a force multiplier. Good UX isn't just about how a product looks; it’s…
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Five Ways I’ve Accelerated My Design Process with AI
As designers, we often hear that AI is here to replace us. I take a different view: AI is here to remove the friction between the idea in my head…
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Human Factors Psychology taught me the research methods needed to study cognition and set me on a path into UX. I’ve expanded my focus to product design, UX, and design systems.
Certifications
Where I’ve Worked
2023 - 2025
Director of Product Design - Precedent
2020 - 2023
Senior UI/UX Designer - insightsoftware
2019 - 2020
UX Research & Designer - Booz Allen Hamilton
2017 - 2019
UX Designer - Marketade
2015 - 2017
Senior Digital Designer - GEICO
2013 - 2015
UX Researcher - Fors Marsh Group
2011 - 2013